Customer Journey Map

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Analyzing your customer journey is a powerful tool to better understand customer experience. In this ebook, you will learn useful techniques to help you understand what your customers are thinking, feeling and doing at each touch point, identifying strengths and rectifying pain points.

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Identify areas of weakness in the customer experience to power up satisfaction
Understand where the “magic moments of truth” lie in the customer journey
Evaluate the overall customer experience and detect opportunities

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